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Yesterday, Google unveiled a revolutionary innovation that will appeal best for people who for one reason or the other cannot read their news update. The innovation is an AI-driven news feed that reads aloud the news like a radio.

Google is rolling out the feature on smart speakers, and the users will automatically get news that interests them thanks to the artificial intelligence that keeps track of their interests. To make the user experience richer, Google has partnered with several major news outlets to deliver their audio feeds just like they do on the smartphone news feed.

In a blog post, Google Product Manager, Liz Gannes said, “This new experience will bring you an audio news playlist assembled in that moment, for you. It starts with a briefing of top stories and updates on topics you care about and extends into longer-form content that dives deeper into more stories.”

The Google audion news feed intends to turn the experience of catching up with news to be sort of a Netflix experience, complete with a personalized recommendation.

For the past century, radio has been a one-size-fits-all medium. Turn on the radio and you’re dropped into a show at a moment in time – regardless of what you already know, where you are, or what you’re interested in.

Imagine instead if you could have your own raid, one that’s available on-demand, accessible throughout your day, and brings you news about the world and your interest.”

This new development is building on an already existing effort by Google to bring news to people overs its smart speakers and smartphones. It is also happening against the backdrop of an industry-wide move to develop more audio services.

The audio news feature will first be available in users across the United State via the Google Assistant feature.

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