Business Plans

First Bank of Nigeria and Clickatell Drive Financial Inclusion in Nigeria using WhatsApp

First Bank of Nigeria, in partnership with Clickatell’s Transact Division, has commercially launched their Chat Banking channel on WhatsApp

Clickatell promotes Financial Inclusion in Nigeria by enabling FirstBank to launch Chat Banking on WhatsApp, unlocking the opportunity for millions of new consumers to experience an improved way to initiate day-to-day secure banking activities and digital product purchases from within the chat application.

First Bank of Nigeria, in partnership with Clickatell’s Transact division, has commercially launched their Chat Banking channel on WhatsApp. This capability enables FirstBank’s customers to manage their banking needs within their WhatsApp chat with the same efficiency as USSD. Customers can add First Bank’s published WhatsApp phone number or a direct link access the First Bank’s “Verified” profile to begin a secure Chat Banking session.

Clickatell Transact’s

 bank-grade platform allows for banks around the world to develop and seamlessly deliver their unique customer experiences consistently across multiple channels. Clickatell Transact’s solutions allow banks to self-manage and instantly deploy changes to their offerings without the need for intensive professional services lowering turnaround times from weeks to minutes, reducing launch friction, development cycles, and associated overheads. This launch with First Bank of Nigeria marks the third large-scale deployment by Clickatell in the African market in the past month.

Clickatell has pioneered the Chat Banking innovation through WhatsApp with a high emphasis on security to make WhatsApp a risk-free and convenient business engagement channel for customers. Multiple layers of encryption and authentication ensure a safe, and hassle-free transactional experience.

First Bank of Nigeria will offer its’

customers a full suite of banking options that can be initiated through WhatsApp, including balance checks, transfers, payments in addition to a vast bouquet of digital products and services that can be purchased instantly. WhatsApp unlocks an opportunity for brands to offer their customers a more personal, intuitive and efficient way to engage with them on chat.

“Customers’ expectations are constantly changing and it’s our duty as a customer-focused bank to ensure that our customers are provided with the means to initiate or carry out banking services through any channel they desire,” said Mr. Chuma Ezirim, Group Head, E-Business, First Bank of Nigeria Limited. “We are constantly seeking new ways and opportunities to meet customers at their preferred touch points and we understand our customers are actively engaged on WhatsApp.”

Clickatell’s Transact Division is committed to providing solutions to social and economic problems, through FinTech innovation. Clickatell’s goal is to provide consumers with efficiency, a pinnacle of customer experience and better value. In countries like Nigeria, where cash is currently the preferred method of transacting, Clickatell’s solutions resolves critical issues around ease of access, safety, security and consistent availability of essential products and services.

“We are very excited to be working with the team from First Bank of Nigeria who, in record time, implemented a complex user experience, soft launched and managed to improve on the already exceptional services that First Bank offers its customers. As a technology provider, Clickatell drives to delight both clients and their end-users through low code deployments and innovative upgrades. This rapid time to market and iteration capability of our offerings helps acquire new customers for our clients” – Jeppe Dorff, Managing Director of Clickatell’s Transact Division.

By providing consumers with what they want, when they want it and integrating solutions where they engage and transact, Clickatell innovation like Chat Banking on WhatsApp paves the way forward for consumers to gain confidence and trust in digital transactions. Millions of consumers are getting onboarded with each new launch of Clickatell powered chat banking across the world, especially in Africa. Clickatell is diligently pursuing its goal of reaching all of Nigeria’s banked consumers. With its’ success in Nigeria, Clickatell has taken a definitive step in the right direction for greater financial inclusion, both in Africa and around the globe.

Innov8tiv.com

Innov8tiv is a dynamic Web source for technology news, resources and innovation, with a special focus on the entrepreneurial advances of Africans on the continent as well as in the Diaspora. This site seeks to not only inform consumers and companies about the latest in tech trends and ideologies, but to shed light on a phenomenon often ignored: the inventive, life-changing and creative engine that exists in Africa and among leaders of color around the world, including the UK, the Caribbean, Australia, and Asia. Send story ideas to info@innov8tiv.com

Recent Posts

14 Ways To Make Telemarketing Work For Your Business In 2021

Most business consultants would agree that businesses can take advantage of the many benefits that…

1 day ago

How to Beat the Casinos with Their Own Money?

If there is one thing that everyone wishes to get aware of gambling is the…

1 day ago

Top 5 Tips for Successful Websites in 2021

First impressions are crucial, particularly as the modern consumer is bombarded with choices every minute.…

1 day ago

Learn to Win With Facebook Ads for eCommerce: Key Tips

Social media presence is a must for any business these days, as it connects 4.48…

1 day ago

3 Ways You Can Successfully Finance Your Own Real Estate Flipping Business

Starting a new business is tough. There are countless decisions to be made before you…

3 days ago

CISA Certification

Let IT and accounting practitioners achieve "Gold collar life" CISA ranks highest among the certificates…

3 days ago