The livestreaming social app by Twitter, Periscope first debut in March 2015. This month, the app marked its first year anniversary with a lot of success stories to boast about.
In its first year, Periscope has seen over 200 million user-generated broadcasts. On an average, there is about 110 years’ worth of live content being watched on Periscope by users daily. That is hardly surprising given by August 2015, (five months after inception), the app already was cultivating 40 years of live video being watch daily.
Apparently, people on the Internet are infatuated with live content. Otherwise, Periscope and the likes would not be such a huge hit. Desktop sites like Twitch and YouTube Gaming were the pioneers of user-generated livestreaming services to fellow millions of users. While mobile apps like Periscope were the pioneers of livestreaming on social networks.
The pioneer of livestreaming on social networks was Meerkat that made it possible to stream live on Twitter. However, Meerkat was short lived and can be said to be struggling after Twitter banned it and started its own livestreaming app Periscope. Facebook too jumped on the livestreaming bandwagon with its Facebook Live.
Thus, it comes as no surprise that Google too is planning on jumping on the same bandwagon with its upcoming YouTube Connect. So there is a real growth potential for mobile apps that allows users to stream live to their followers.
However, as users, we stand to gain as more players get onto the mobile app livestreaming bandwagon. As they try to out-compete each other with cutting edge features, users will be spoilt for choice of which platform best serves their livestreaming interest. Of course, there are other factors to consider like, which platform do your followers mostly use.