Kenya’s leading online shopping website, Rupu has today launched a 6-week campaign dubbed “Escape the Ordinary”. This follows the recent upgrade of their website which features a redesigned user interface, new technology, new categories and features that enhance user experience for all Rupu customers.
The Escape the Ordinary campaign is aimed at offering extraordinary experiences to Rupu customers across Nairobi. “This campaign is our way of helping people discover new ways to experience the things they buy every day.” says Rupu Head of Marketing, Cedric Nzomo.
Alex Scholz, Head of eCommerce adds: “We are taking the online shopping experience a notch higher from the actual shopping, on our website, to how you enjoy the purchased product or service. We have partnered with the best vendors in town to bring you the most amazing offers and experiences. If you were looking for something different to do or a unique gift – Rupu will have the best selection of ideas.”
The elements of the Escape the Ordinary campaign will include: Cooking with a chef from a five star restaurant in Nairobi, Nairobi Beauty week, Spa treatment giveaways, Pizza fest, Oktoberfest, Merchant & Customers gala and dream holiday giveaways. Shoppers and fans have an opportunity to participate in the Escape the Ordinary campaign via www.rupu.co.ke or on Rupu’s social media channels; www.facebook.com/RupuKenya, www.twitter.com/rupukenya and through the radio partner Capital FM in the course of the next six weeks.
This campaign will also feature limited offers from the best restaurants, spas, salons, events, travel destinations and a variety of high quality electronics and household items. Customers can purchase these items at up to 50% off the regular price.
Everyone can get to experience hassle-free convenience of online shopping on www.rupu.co.ke with dedicated customer service, secure payments, free delivery and money back guarantee. Rupu serves as a sales channel for big and small merchants; through Rupu’s database of avid shoppers, small and large businesses can effectively reach thousands of new customers.
About Rupu: rupu.co.ke is Kenya’s go-to online shop for quality products and experiences. Founded in 2010, Rupu delights more than 70,000 customers each day with exclusive offers on restaurants, travel, wellness, electronics and entertainment. Rupu maintains a customer focused model with dedicated customer relations, free delivery, loyalty programs and money-back guarantees. Rupu is also the perfect sales channel for businesses looking to expand their customer base. In 2012, Forbes Magazine named Rupu one of the “Top 20 Start-ups in Africa.”