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Making the decision to start up a business is a very bold and brave move, and that is why you want to do as much as you can to set yourself up for proper success. There are many tools and strategies that can be implemented in your aspiring startup that will help you avoid some pretty common pitfalls. When you know what to look out for, it’s a whole lot easier to focus your attention on the things that will get you where you want to be.

1. Miscommunication

If you have a business partner or employees, it is imperative that you all are on the same page. Everyone needs to know what step of the process, what clients, what projects, etc. are currently in the queue. Software like Engage Coworking can reduce the chances of miscommunication within your company. With proper communication, attainable goals, clearly defined roles and trust, miscommunication isn’t an issue and unnecessary conflicts can be avoided.

2. Competition

If you’re going to be in business you have to know your competition. You have to know what they’re doing, how much of the market they’ve obtained, and most importantly, what makes you different from them. Joining industry organizations can help you get to know the leaders in your industry and learn from their mistakes and successes so you can apply that knowledge to your startup.

3. No Market

Without market research, how do you know if there is a market for your products or services? If there is no market, there is no business. The saying, “If you build it, they will come,” is not typically true. Conduct some research, host a focus group or two and then reassess ideas, products, and services with the new information you’ve acquired.

4. Scalability

When your business is the bee’s knees, you have to be ready for the demand. Growing too fast can put a serious kink in your profitability. Once you meet the goals you initially set, it’s time to go back to your business plan and start to reassess and create new goals and plans so that you can scale your business.

5. Perfect Timing

Odds are, there is no perfect time to launch a service or product. If you’re waiting for the stars to align or some special signal, you just might miss out on some great opportunities. When you have a great thing, don’t procrastinate. Make the necessary moves to succeed as there is little time to waste.

6. Overspending

Money doesn’t grow on trees, so when you are making decisions regarding spending, you have to be very aware of what you’re getting for the money you’re spending. Be conservative with your spending and only pay for what you need, not what you think you might need.

7. No Strategy

A well thought out strategy can mean life or death for a business. Although a business plan may seem tedious and pointless work, it can do a lot to help you stay on task and identify goals.

It’s hard enough to start a startup, but when you have a clear path forward and take special care not to make avoidable mistakes, you increase your chances for success. Put yourself in the presence of other entrepreneurs who are serious about their business, and learn from their experiences.

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About The Author

Innov8tiv is a dynamic Web source for technology news, resources and innovation, with a special focus on the entrepreneurial advances of Africans on the continent as well as in the Diaspora. This site seeks to not only inform consumers and companies about the latest in tech trends and ideologies, but to shed light on a phenomenon often ignored: the inventive, life-changing and creative engine that exists in Africa and among leaders of color around the world, including the UK, the Caribbean, Australia, and Asia. Send story ideas to [email protected]