C. Moore Media, International Public Relations (CMM), a New York-headquartered PR agency focusing on the US, UK, and African markets, announces a partnership with Africa Communications Week (AfricaCommsWeek) and the second edition of The Future is Fe
The inaugural edition of the program was launched on Africa Day in 2020 when businesses worldwide were reeling from the effects of the global pandemic. CMM’s vision was to create a complimentary program to support the most vulnerable businesses, such as early-stage startups led by African female tech founders. Twelve female-led startups, including Chil AI Lab Easy Matatu, RPA nuggets, were selected from a pool of just under 140 applications from 18 African countries to participate in the three-month virtual program.
The program received positive feedback from the African tech scene, with African tech media such as Disrupt Africa, Techcabal, and Venture Burn, covering the program and the selected mentees. In addition, the global PR industry also recognized the program, as the initiative was the first PR and communications mentorship program dedicated exclusively to African tech female founders.
The 2020 mentees took to social media and shared how much they loved the program.
In a recent update that highlights the program’s success, after going through the program, one of the mentees – Shamim Kaliisa, founder of Chil AI Lab, was spotted and listed on the inaugural Bloomberg New Economy Catalysts class of 2021. This is a new global community launched by former New York Mayor Michael Bloomberg to highlight the world’s brightest innovators at the leading edge of technology, solving problems in emerging economies. Other notable African startups on the list include GroIntel, 54 Gene, and Farmerline. This is a testament to the program’s value in teaching founders how to use PR and communications effectively and the subsequent opportunities resulting.
What the program offers
The virtual program includes two masterclasses and sessions customized to the specific needs of their startup sector and business. AfricaCommsWeek founders will lead group masterclass sessions for the selected mentees and participate in Q and A sessions. They will also support CMM in creating content for each founder’s customized sessions over the three months.
Special consideration will be given to startups that focus on health, education, finance, agriculture, and sustainability during the selection process. In addition, startups that provide solutions and address the needs of African women and girls will also receive special consideration.
How to Apply
Visit the program’s new website www.thefutureisfemalementorshipprogram.com for more details and follow #CMMtheFutureIsFemale on social media for updates on the program. You can also follow @CMooreMedia on Twitter and Instagram for announcements and follow CMM MD/Founder @ClaudineMoore on Twitter.