HOUSE-HUNTING GOES MOBILE IN EMERGING MARKETS
Leading Property Site Lamudi.com Launches Android App in Nigeria and 27 other Countries
Leading property site Lamudi.com launches world-first Android app in Nigeria and 27 other countries.
Global real estate portal Lamudi.com has today unveiled a world-first Android app for house-hunters, available in Nigeria and 27 emerging markets worldwide.
Lamudi Nigeria currently hosts more than 18,000 property listings from Lagos, Abuja, Port Harcourt, Ibadan and other cities and towns across Nigeria. Globally, the Lamudi ventures collectively list over 400,000 properties from across Africa, Asia, the Middle East and Latin America, giving international house-hunters a free mobile platform to buy, rent or sell real estate on the go.
The launch of Lamudi’s Android app in Nigeria follows the successful roll out of the company’s iOS app in four countries last week. The iOS app for iphones and ipads will be available in the Nigerian market soon after. The Lamudi apps are designed to meet the growing demand for mobile internet services in emerging markets. A recent State of the Internet report highlighted the pace of growth for mobile in these regions. Out of 56 million Nigerians going online today, an estimated 20 million access the internet via smartphone devices.
The Android platform is now the dominant mobile platform globally, according to recent figures from Statcounter. More than 52% of smartphones are now running Google’s operating system. Apple’s iOS is the world’s second most common platform, capturing 23% of the global smartphone market.
Managing Director of Lamudi Nigeria, Obi Ejimofo during the official launch of the Lamudi App expressed his excitement at this innovation. He said ‘At Lamudi we are in constant evolution mode and constant expansion simultaneously. While launching this ground-breaking app, we are also capping another milestone with 18,000 listings this week. We want to make finding your next home as simple as making a phone call – The Lamudi app makes this possible.”
Sacha Poignonnec, co-CEO of Africa Internet Holding, Lamudi’s holding company, commented on the launch: “The Lamudi app is the first app of its kind in the world, due to the vast outreach of the app to 28 different emerging markets around the world, 17 of which are in Africa. This is a huge step for Lamudi in bringing the global real estate market into the pockets of millions of new users, who will now have access to the world’s largest online real estate platform on the move. Lamudi is revolutionizing the way that users are searching for their ideal home, and will continue to underline its dominance as the market leader in Africa and the world.”
Both the Android and iOS apps have customized search functions, allowing users to easily filter results by country. A key feature of the app is the match alert function, which notifies users as soon as a property that suits their needs hits the market. Users can also create a list of favorites to bookmark properties, which can be accessed at any time and on any device.
All listings feature photo galleries, detailed property information, maps, and multiple contact details for property owners or agents. House-hunters can also share their favorite properties with family and friends via Facebook, Twitter or email.
Download the Lamudi Android app in Google Play by clicking here